Rockwell Automation, Inc. (NYSE:ROK) Poised To Extend Momentum Despite Overvaluation

Price action shows upward pressure but underlying momentum indicators flag near-term cooling; fundamentals display margin strength alongside premium multiples. Recent product and platform announcements support continued revenue mix shift toward software and services.

Recent News

June 22, 2026 — Rockwell announced FactoryTalk Orchestration at Automate, introducing coordination software for multi-system automation. June 18, 2026 — the company launched FactoryTalk ResilientEdge, a manufacturing execution platform for autonomous, scalable operations. May 14, 2026 — expanded EtherNet/IP in‑cabinet motor control connectivity. April–May 2026 — demonstrations at Hannover Messe and INTERPHEX highlighting cloud‑connected factory design, AI analytics and autonomous robotics for life‑sciences and packaging customers.

Technical Analysis

Directional indicators show a bullish signal mix: DI+ at 25.42 registered a dip‑and‑reversal (bullish) while DI‑ at 21.55 experienced a peak‑and‑reversal (bullish); ADX of 15.4 indicates no strong trend, so directional strength lacks conviction. That combination supports continuation of recent upside but warns the move may remain fragile.

MACD sits at 8.45 below its signal line of 8.70 with a peak‑and‑reversal in MACD trend, signaling waning bullish momentum. Momentum deterioration on MACD increases the chance of a short‑term pullback even as price holds higher bands.

MRO reads 25.93 and shows a peak‑and‑reversal, meaning the price sits above the target and downside potential exists as that oscillator contracts. The MRO signal reinforces momentum indicators that favor near‑term mean reversion risk against the current premium valuation.

RSI at 59.18 with a peak‑and‑reversal indicates momentum peaked. Price closed at $479.39, trading above the 12‑day EMA ($464.17), 20‑day average ($460.89) and 200‑day average ($393.72); the 12‑day EMA trend increases. Price sits near the upper Bollinger band range (~$485.72 2x), and 42‑day beta of 2.07 implies elevated short‑term volatility. Volume modestly below short‑ and long‑term averages. Net view: technicals remain mixed—directional bias bullish but momentum and oscillators warn of a likely pullback or consolidation in the near term, which fits a scenario of continued higher highs but episodic retracements given the stock’s premium valuation.

 


Fundamental Analysis

Profitability: EBIT equals $374,000,000 and EBITDA $452,000,000. EBIT margin registers 17.77%, below the industry peer mean of 19.13% and median of 20.50% but inside the peer range. QoQ, EBIT margin rose by 311.46%; YoY, it expanded by 32.62%, suggesting margin improvement versus recent periods.

Earnings: Reported EPS of $3.30 topped the estimate of $2.88, producing a positive surprise of +14.58%. Forward EPS sits near $3.44 and forward P/E at about 110.5x, reflecting elevated forward multiples relative to historical norms.

Valuation multiples: Trailing P/E near 145.4x and P/B of 11.99 appear high versus the industry peer mean P/B of 3.93 and peer high of 7.31, placing the company well above typical peer book multiples. PS at 21.34 also stands above the peer mean of 17.26. Free cash flow totaled $170,000,000 with a free cash flow yield of 0.38%, below the industry peer mean free cash flow yield of 0.87%.

Balance sheet and leverage: Total debt $3,773,000,000 and net debt roughly $2,956,000,000. Debt/EBITDA at 8.35 signals elevated leverage versus many peers; debt/equity sits at 1.01, above the peer mean of 0.51 and near peer high. Interest coverage remains constructive at 11.69x.

Growth and returns: Total revenue $2,105,000,000; revenue growth YoY +20.04% while reported revenue growth (aggregate label) shows -9.11% (use of different intervals); receivables and inventory turnover sit near peer medians. Return on equity equals 8.14% and return on assets 2.72%, both above peer means, indicating efficient capital returns despite heavy leverage.

Valuation summary: WMDST values the stock as over‑valued. Premium P/E and P/B multiples, low free cash flow yield, and elevated leverage offset improving margins and an EPS beat; those elements create a fundamental profile that supports upside potential tied to execution but raises downside risk if growth or margin expansion falters.

MOST-RECENT QUARTERLY REPORT
REPORT PERIOD ENDING: 2025-12-31
REPORT DATE: 2026-05-05
NEXT REPORT DATE: 2026-08-04
CASH FLOW  Begin Period Cash Flow 468.0 M
 Operating Cash Flow 234.0 M
 Capital Expenditures -64.00 M
 Change In Working Capital -171.00 M
 Dividends Paid -156.00 M
 Cash Flow Delta -24.00 M
 End Period Cash Flow 444.0 M
 
INCOME STATEMENT REVENUE
 Total Revenue 2.1 B
 Forward Revenue 666.0 M
COSTS
 Cost Of Revenue 1.1 B
 Depreciation 44.0 M
 Depreciation and Amortization 78.0 M
 Research and Development 172.0 M
 Total Operating Expenses 1.7 B
PROFITABILITY
 Gross Profit 1.0 B
 EBITDA 452.0 M
 EBIT 374.0 M
 Operating Income 366.0 M
 Interest Income 3.0 M
 Interest Expense 32.0 M
 Net Interest Income -29.00 M
 Income Before Tax 342.0 M
 Tax Provision 40.0 M
 Tax Rate 11.696 %
 Net Income 305.0 M
 Net Income From Continuing Operations 302.0 M
EARNINGS
 EPS Estimate 2.88
 EPS Actual 3.30
 EPS Difference 0.42
 EPS Surprise 14.583 %
 Forward EPS 3.44
 
BALANCE SHEET ASSETS
 Total Assets 11.2 B
 Intangible Assets 4.6 B
 Net Tangible Assets -881.00 M
 Total Current Assets 4.0 B
 Cash and Short-Term Investments 444.0 M
 Cash 444.0 M
 Net Receivables 1.8 B
 Inventory 1.2 B
 Long-Term Investments 825.0 M
LIABILITIES
 Accounts Payable 774.0 M
 Short-Term Debt 826.0 M
 Total Current Liabilities 3.5 B
 Net Debt 3.0 B
 Total Debt 3.8 B
 Total Liabilities 7.4 B
EQUITY
 Total Equity 3.7 B
 Retained Earnings 5.6 B
VALUATION & PER-SHARE METRICS EQUITY & PER-SHARE METRICS
 Book Value Per-Share 33.34
 Shares Outstanding 112.358 M
 Revenue Per-Share 18.73
VALUATION
 Market Capitalization 44.9 B
 Enterprise Value 48.2 B
 Enterprise Multiple 106.747
Enterprise Multiple QoQ -53.271 %
Enterprise Multiple YoY 9.484 %
Enterprise Multiple IPRWA ROK: 106.747
high: 81.749
median: 72.625
mean: 70.582
low: -66.921
 EV/R 22.921
CAPITAL STRUCTURE
 Asset To Equity 2.998
 Asset To Liability 1.511
 Debt To Capital 0.502
 Debt To Assets 0.336
Debt To Assets QoQ 3.356 %
Debt To Assets YoY 250.527 %
Debt To Assets IPRWA high: 0.556
ROK: 0.336
median: 0.332
mean: 0.258
low: 0.002
 Debt To Equity 1.007
Debt To Equity QoQ 0.915 %
Debt To Equity YoY 225.011 %
Debt To Equity IPRWA high: 1.057
ROK: 1.007
median: 0.686
mean: 0.51
low: -0.025
PRICE-BASED VALUATION
 Price To Book (P/B) 11.992
Price To Book QoQ 12.117 %
Price To Book YoY 28.467 %
Price To Book IPRWA ROK: 11.992
high: 7.309
mean: 3.932
median: 3.877
low: -1.578
 Price To Earnings (P/E) 145.382
Price To Earnings QoQ 39.694 %
Price To Earnings YoY -4.792 %
Price To Earnings IPRWA high: 155.616
ROK: 145.382
mean: 100.194
median: 95.804
low: -59.489
 PE/G Ratio 1.176
 Price To Sales (P/S) 21.34
Price To Sales QoQ 26.461 %
Price To Sales YoY 27.039 %
Price To Sales IPRWA high: 30.036
ROK: 21.34
median: 18.088
mean: 17.262
low: 0.291
FORWARD MULTIPLES
Forward P/E 110.516
Forward PE/G 0.894
Forward P/S 67.45
EFFICIENCY OPERATIONAL
 Operating Leverage -30.075
ASSET & SALES
 Asset Turnover Ratio 0.188
Asset Turnover Ratio QoQ -9.256 %
Asset Turnover Ratio YoY 10.552 %
Asset Turnover Ratio IPRWA high: 0.367
ROK: 0.188
mean: 0.147
median: 0.124
low: 0.004
 Receivables Turnover 1.137
Receivables Turnover Ratio QoQ -6.804 %
Receivables Turnover Ratio YoY 5.05 %
Receivables Turnover Ratio IPRWA high: 2.952
mean: 1.737
median: 1.715
ROK: 1.137
low: 0.513
 Inventory Turnover 0.884
Inventory Turnover Ratio QoQ 55.998 %
Inventory Turnover Ratio YoY -3.673 %
Inventory Turnover Ratio IPRWA high: 2.152
mean: 0.986
median: 0.891
ROK: 0.884
low: 0.204
 Days Sales Outstanding (DSO) 80.283
CASH CYCLE
 Cash Conversion Cycle Days (CCC) 129.323
Cash Conversion Cycle Days QoQ 27.932 %
Cash Conversion Cycle Days YoY 11.489 %
Cash Conversion Cycle Days IPRWA high: 342.062
ROK: 129.323
median: 99.751
mean: 94.645
low: -9.339
CAPITAL DEPLOYMENT
 Cash Conversion Ratio 3.92
 CapEx To Revenue -0.03
 CapEx To Depreciation -1.455
 
CAPITAL, LIQUIDITY & COVERAGE CAPITAL STRUCTURE
 Total Capital 6.3 B
 Net Invested Capital 7.1 B
 Invested Capital 7.1 B
 Net Tangible Assets -881.00 M
 Net Working Capital 537.0 M
LIQUIDITY
 Cash Ratio 0.129
 Current Ratio 1.156
Current Ratio QoQ 1.787 %
Current Ratio YoY 7.17 %
Current Ratio IPRWA high: 12.516
mean: 1.437
ROK: 1.156
median: 1.062
low: 0.527
 Quick Ratio 0.803
Quick Ratio QoQ 3.806 %
Quick Ratio YoY 10.988 %
Quick Ratio IPRWA high: 10.539
mean: 0.963
ROK: 0.803
median: 0.673
low: 0.513
COVERAGE & LEVERAGE
 Debt To EBITDA 8.347
 Cost Of Debt 0.762 %
 Interest Coverage Ratio 11.688
Interest Coverage Ratio QoQ 332.438 %
Interest Coverage Ratio YoY 80.878 %
Interest Coverage Ratio IPRWA high: 21.707
mean: 12.228
ROK: 11.688
median: 7.681
low: -37.803
 Operating Cash Flow Ratio 0.12
TIMING / LIQUIDITY
 Days Payables Outstanding (DPO) 109.809
DIVIDENDS
 Dividend Coverage Ratio 1.955
 Dividend Payout Ratio 0.511
 Dividend Rate 1.39
 Dividend Yield 0.003
PERFORMANCE GROWTH
 Asset Growth Rate 0.098 %
 Revenue Growth -9.111 %
Revenue Growth QoQ -213.575 %
Revenue Growth YoY 20.04 %
Revenue Growth IPRWA high: 33.477 %
mean: -3.188 %
median: -5.409 %
ROK: -9.111 %
low: -53.48 %
 Earnings Growth 123.577 %
Earnings Growth QoQ 570.157 %
Earnings Growth YoY -576.929 %
Earnings Growth IPRWA high: 137.864 %
ROK: 123.577 %
mean: -0.698 %
median: -9.808 %
low: -93.333 %
MARGINS
 Gross Margin 48.266 %
Gross Margin QoQ -30.483 %
Gross Margin YoY 25.745 %
Gross Margin IPRWA high: 67.596 %
ROK: 48.266 %
mean: 43.308 %
median: 42.132 %
low: -20.898 %
 EBIT Margin 17.767 %
EBIT Margin QoQ 311.464 %
EBIT Margin YoY 32.619 %
EBIT Margin IPRWA high: 27.289 %
median: 20.502 %
mean: 19.131 %
ROK: 17.767 %
low: -50.815 %
 Return On Sales (ROS) 17.387 %
Return On Sales QoQ -12.076 %
Return On Sales YoY 29.783 %
Return On Sales IPRWA high: 27.289 %
median: 19.88 %
mean: 18.982 %
ROK: 17.387 %
low: -109.381 %
CASH FLOW
 Free Cash Flow (FCF) 170.0 M
 Free Cash Flow Yield 0.378 %
Free Cash Flow Yield QoQ -63.514 %
Free Cash Flow Yield YoY -59.223 %
Free Cash Flow Yield IPRWA high: 3.828 %
mean: 0.87 %
median: 0.766 %
ROK: 0.378 %
low: -15.768 %
 Free Cash Growth -58.025 %
Free Cash Growth QoQ 237.787 %
Free Cash Growth YoY 186.543 %
Free Cash Growth IPRWA high: 351.098 %
mean: -12.193 %
median: -28.504 %
ROK: -58.025 %
low: -318.157 %
 Free Cash To Net Income 0.557
 Cash Flow Margin 19.667 %
 Cash Flow To Earnings 1.357
VALUE & RETURNS
 Economic Value Added 0.04
 Return On Assets (ROA) 2.717 %
Return On Assets QoQ 120.715 %
Return On Assets YoY 63.773 %
Return On Assets IPRWA high: 6.193 %
ROK: 2.717 %
mean: 1.932 %
median: 1.843 %
low: -24.156 %
 Return On Capital Employed (ROCE) 4.808 %
 Return On Equity (ROE) 0.081
Return On Equity QoQ 115.568 %
Return On Equity YoY 49.779 %
Return On Equity IPRWA high: 0.236
ROK: 0.081
mean: 0.036
median: 0.03
low: -0.087
 DuPont ROE 8.243 %
 Return On Invested Capital (ROIC) 4.622 %
Return On Invested Capital QoQ 302.263 %
Return On Invested Capital YoY -87.319 %
Return On Invested Capital IPRWA high: 5.302 %
ROK: 4.622 %
mean: 2.721 %
median: 2.701 %
low: -14.79 %

Six-Week Outlook

Swing traders should anticipate continuation of the recent upward bias but with heightened probability of periodic retracements. Directional indicators favor further upside, yet MACD, MRO and RSI peak‑and‑reversals warn that momentum could fade into short‑term consolidation or pullback. Elevated beta and compressed valuation imply larger intrarange moves; planned product rollouts and platform announcements may amplify volatility. Monitor momentum and trend strength for confirmation before increasing exposure; manage position sizing given premium multiples and leverage on the balance sheet.

About Rockwell Automation, Inc.

Rockwell Automation, Inc. (NYSE:ROK) delivers industrial automation and digital transformation solutions across various regions, including North America, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The company operates through three primary segments: Intelligent Devices, Software & Control, and Lifecycle Services. The Intelligent Devices segment designs and manufactures drives, motion control systems, safety and sensing equipment, industrial components, and configured-to-order products. The Software & Control segment develops control and visualization software, information software, and network and security infrastructure solutions. Meanwhile, the Lifecycle Services segment provides consulting, professional services, and connected and maintenance services. Rockwell Automation markets its solutions primarily through independent distributors in collaboration with its direct sales force. The company serves a diverse range of end markets, including automotive, semiconductor, warehousing, logistics, and general industries such as printing, publishing, and aerospace. Additionally, Rockwell Automation caters to hybrid markets like food and beverage, life sciences, and eco-industrial sectors, as well as process end markets, including oil and gas, mining, and chemicals. Established in 1903, Rockwell Automation maintains its headquarters in Milwaukee, Wisconsin.



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