The Vita Coco Company, Inc (NASDAQ:COCO) Builds Momentum As Brand Activity Reinforces Near-Term Strength

Brand-led consumer initiatives and solid operational metrics position Vita Coco for continued near-term momentum while valuation shows a close match to current price expectations.

Recent News

On July 21 the company announced “Mascot Love: Where Icons Catch Feelings,” a branded parody series premiering on social channels July 30; on September 4 the company launched “Major League Hydration by Vita Coco,” a campaign featuring elite athletes as brand ambassadors; on September 8 the company unveiled the “Concrete Jungle Gym” Brooklyn pop-up fitness experience.

Technical Analysis

Trend strength (ADX/DI): ADX at 36.13 indicates a strong trend; DI+ sits at 35.64 and shows an increasing trend while DI- at 13.76 shows a decreasing trend, which supports directional strength to the upside and aligns with momentum bias favoring further gains.

MACD: MACD registered at 1.31 with the MACD line above the 1.04 signal line and the MACD trend increasing, which represents a bullish momentum signal and suggests continuation of recent upward price pressure.

MRO (Momentum/Regression Oscillator): MRO at 21.58 and increasing indicates the current price sits above the WMDST target and therefore carries potential downward pressure toward that valuation reference; the magnitude implies a material, but not extreme, reversion potential.

RSI: RSI at 57.55 with a peak & reversal pattern signals the relative-strength measure reached a local high and shows signs of rolling back, implying a greater probability of short-term pullback within the larger uptrend.

Price versus moving averages and bands: Latest close at $41.19 sits above the 12-day EMA ($39.66), 20-day average ($39.51), 50-day average ($36.64) and 200-day average ($35.35); the 12-day EMA trend increases, and the price sits near the upper Bollinger band, which supports continuation risk with a higher chance of a short-term retracement toward the moving-average band.

Volatility & breadth: Beta metrics show muted market sensitivity (42-day beta 0.12, 52-week beta 0.75), and volume sits slightly below the 10-day average but above the 200-day average, indicating above-normal longer-term participation without extreme short-term volume confirmation.

 


Fundamental Analysis

Profitability: Operating (EBIT) margin at 14.89% improved slightly quarter-over-quarter (QoQ change +1.02%) but declined year-over-year (YoY change -15.90%). The operating margin sits above the industry peer mean of 14.606% and above the industry peer median of 7.638%, indicating current margin performance ranks modestly above typical peers.

Top-line and earnings momentum: YoY revenue growth registered -0.42% while quarter-over-quarter revenue growth measured +9.14%; reported EPS of $0.38 beat the estimate of $0.35, producing an EPS surprise ratio of 8.57% and reflecting positive short-term earnings delivery versus expectations.

Cash, liquidity and leverage: Cash and short-term investments total $167,042,000; current ratio measures 3.51 and quick ratio 2.75, reflecting ample near-term liquidity. Total debt sits at $14,004,000 with debt-to-assets of 3.33% and debt-to-equity of 4.72%, indicating very low financial leverage.

Working capital and efficiency: Cash conversion cycle stands at 116.77 days, which exceeds the industry peer mean of about -99.66 days and the peer median of -57.24 days, indicating longer cash tied-up in operations relative to peers. Asset turnover at 0.419 compares above the industry peer mean of 0.228, showing relatively efficient top-line generation from assets despite the extended cash cycle.

Valuation context: Price-to-book sits at 6.71 (below the industry peer mean of 7.76), P/S at 11.81, and P/E at 94.81 with forward P/E of 123.67. The WMDST valuation registers the stock as fair-valued, and the consensus price-target mean of $41.07 aligns closely with the latest close of $41.19, indicating market price sits near the analyst-average expectation.

MOST-RECENT QUARTERLY REPORT
REPORT PERIOD ENDING: 2025-06-30
REPORT DATE: 2025-07-30
NEXT REPORT DATE: 2025-10-29
CASH FLOW  Begin Period Cash Flow 154.9 M
 Operating Cash Flow 21.8 M
 Capital Expenditures -949.00 K
 Change In Working Capital -3.62 M
 Dividends Paid
 Cash Flow Delta 13.4 M
 End Period Cash Flow 168.3 M
 
INCOME STATEMENT REVENUE
 Total Revenue 168.8 M
 Forward Revenue 29.0 M
COSTS
 Cost Of Revenue 107.5 M
 Depreciation 206.0 K
 Depreciation and Amortization 206.0 K
 Research and Development
 Total Operating Expenses 143.6 M
PROFITABILITY
 Gross Profit 61.3 M
 EBITDA 25.3 M
 EBIT 25.1 M
 Operating Income 25.1 M
 Interest Income 1.5 M
 Interest Expense
 Net Interest Income 1.5 M
 Income Before Tax 28.2 M
 Tax Provision 5.3 M
 Tax Rate 18.7 %
 Net Income 22.9 M
 Net Income From Continuing Operations 22.9 M
EARNINGS
 EPS Estimate 0.35
 EPS Actual 0.38
 EPS Difference 0.03
 EPS Surprise 8.571 %
 Forward EPS 0.28
 
BALANCE SHEET ASSETS
 Total Assets 421.1 M
 Intangible Assets 7.8 M
 Net Tangible Assets 289.1 M
 Total Current Assets 386.7 M
 Cash and Short-Term Investments 167.0 M
 Cash 167.0 M
 Net Receivables 102.6 M
 Inventory 84.1 M
 Long-Term Investments 2.6 M
LIABILITIES
 Accounts Payable 25.8 M
 Short-Term Debt 8.0 K
 Total Current Liabilities 110.0 M
 Net Debt
 Total Debt 14.0 M
 Total Liabilities 124.1 M
EQUITY
 Total Equity 296.9 M
 Retained Earnings 198.5 M
VALUATION & PER-SHARE METRICS EQUITY & PER-SHARE METRICS
 Book Value Per-Share 5.23
 Shares Outstanding 56.803 M
 Revenue Per-Share 2.97
VALUATION
 Market Capitalization 2.0 B
 Enterprise Value 1.8 B
 Enterprise Multiple 72.671
Enterprise Multiple QoQ -18.054 %
Enterprise Multiple YoY 36.542 %
Enterprise Multiple IPRWA high: 106.043
median: 106.043
mean: 87.296
COCO: 72.671
low: -106.182
 EV/R 10.907
CAPITAL STRUCTURE
 Asset To Equity 1.418
 Asset To Liability 3.392
 Debt To Capital 0.045
 Debt To Assets 0.033
Debt To Assets QoQ 1.402 %
Debt To Assets YoY
Debt To Assets IPRWA high: 0.613
mean: 0.352
median: 0.319
COCO: 0.033
low: 0.022
 Debt To Equity 0.047
Debt To Equity QoQ 4.06 %
Debt To Equity YoY
Debt To Equity IPRWA high: 5.163
mean: 1.241
median: 1.1
COCO: 0.047
low: 0.034
PRICE-BASED VALUATION
 Price To Book (P/B) 6.714
Price To Book QoQ -0.231 %
Price To Book YoY 2.653 %
Price To Book IPRWA high: 33.155
mean: 7.763
COCO: 6.714
median: 6.664
low: 0.003
 Price To Earnings (P/E) 94.805
Price To Earnings QoQ -10.381 %
Price To Earnings YoY 13.511 %
Price To Earnings IPRWA high: 230.166
median: 230.166
mean: 180.961
COCO: 94.805
low: -49.567
 PE/G Ratio 4.198
 Price To Sales (P/S) 11.814
Price To Sales QoQ -17.286 %
Price To Sales YoY 12.198 %
Price To Sales IPRWA high: 43.471
COCO: 11.814
mean: 9.998
median: 7.611
low: 0.008
FORWARD MULTIPLES
Forward P/E 123.67
Forward PE/G 5.477
Forward P/S 68.758
EFFICIENCY OPERATIONAL
 Operating Leverage 1.045
ASSET & SALES
 Asset Turnover Ratio 0.419
Asset Turnover Ratio QoQ 19.502 %
Asset Turnover Ratio YoY -10.97 %
Asset Turnover Ratio IPRWA high: 0.549
COCO: 0.419
median: 0.251
mean: 0.228
low: 0.095
 Receivables Turnover 1.882
Receivables Turnover Ratio QoQ 0.793 %
Receivables Turnover Ratio YoY -10.68 %
Receivables Turnover Ratio IPRWA high: 5.038
median: 5.038
mean: 4.55
COCO: 1.882
low: 1.293
 Inventory Turnover 1.247
Inventory Turnover Ratio QoQ 29.383 %
Inventory Turnover Ratio YoY -25.369 %
Inventory Turnover Ratio IPRWA high: 4.219
median: 1.884
mean: 1.776
COCO: 1.247
low: 0.12
 Days Sales Outstanding (DSO) 48.478
CASH CYCLE
 Cash Conversion Cycle Days (CCC) 116.766
Cash Conversion Cycle Days QoQ 5.094 %
Cash Conversion Cycle Days YoY 32.452 %
Cash Conversion Cycle Days IPRWA COCO: 116.766
high: 101.105
median: -57.237
mean: -99.661
low: -225.792
CAPITAL DEPLOYMENT
 Cash Conversion Ratio 0.61
 CapEx To Revenue -0.006
 CapEx To Depreciation -4.607
 
CAPITAL, LIQUIDITY & COVERAGE CAPITAL STRUCTURE
 Total Capital 296.9 M
 Net Invested Capital 296.9 M
 Invested Capital 296.9 M
 Net Tangible Assets 289.1 M
 Net Working Capital 276.7 M
LIQUIDITY
 Cash Ratio 1.518
 Current Ratio 3.514
Current Ratio QoQ -6.644 %
Current Ratio YoY 6.167 %
Current Ratio IPRWA high: 4.068
COCO: 3.514
mean: 1.342
median: 1.339
low: 0.119
 Quick Ratio 2.75
Quick Ratio QoQ -2.425 %
Quick Ratio YoY -2.122 %
Quick Ratio IPRWA COCO: 2.75
high: 2.255
median: 1.063
mean: 0.961
low: 0.056
COVERAGE & LEVERAGE
 Debt To EBITDA 0.553
 Cost Of Debt 0.0 %
 Interest Coverage Ratio
Interest Coverage Ratio QoQ
Interest Coverage Ratio YoY
Interest Coverage Ratio IPRWA
 Operating Cash Flow Ratio 0.043
TIMING / LIQUIDITY
 Days Payables Outstanding (DPO) 26.692
DIVIDENDS
 Dividend Coverage Ratio
 Dividend Payout Ratio
 Dividend Rate
 Dividend Yield
PERFORMANCE GROWTH
 Asset Growth Rate 9.664 %
 Revenue Growth 28.901 %
Revenue Growth QoQ 914.07 %
Revenue Growth YoY -0.42 %
Revenue Growth IPRWA high: 35.194 %
COCO: 28.901 %
median: 7.938 %
mean: -1.682 %
low: -100.0 %
 Earnings Growth 22.581 %
Earnings Growth QoQ -94.581 %
Earnings Growth YoY -32.256 %
Earnings Growth IPRWA high: 321.429 %
median: 69.231 %
mean: 53.506 %
COCO: 22.581 %
low: -118.182 %
MARGINS
 Gross Margin 36.303 %
Gross Margin QoQ -1.157 %
Gross Margin YoY -10.928 %
Gross Margin IPRWA high: 62.393 %
mean: 45.255 %
median: 40.651 %
COCO: 36.303 %
low: -0.887 %
 EBIT Margin 14.886 %
EBIT Margin QoQ 1.018 %
EBIT Margin YoY -15.898 %
EBIT Margin IPRWA high: 41.811 %
COCO: 14.886 %
mean: 14.606 %
median: 7.638 %
low: -53.415 %
 Return On Sales (ROS) 14.886 %
Return On Sales QoQ 1.018 %
Return On Sales YoY -15.898 %
Return On Sales IPRWA high: 34.456 %
COCO: 14.886 %
mean: 14.03 %
median: 8.436 %
low: -53.415 %
CASH FLOW
 Free Cash Flow (FCF) 20.9 M
 Free Cash Flow Yield 1.046 %
Free Cash Flow Yield QoQ -288.809 %
Free Cash Flow Yield YoY -40.399 %
Free Cash Flow Yield IPRWA high: 5.519 %
mean: 1.375 %
median: 1.122 %
COCO: 1.046 %
low: -4.547 %
 Free Cash Growth -301.38 %
Free Cash Growth QoQ 19.403 %
Free Cash Growth YoY -95.639 %
Free Cash Growth IPRWA high: 112.547 %
mean: -118.817 %
median: -161.132 %
low: -183.664 %
COCO: -301.38 %
 Free Cash To Net Income 0.911
 Cash Flow Margin 2.817 %
 Cash Flow To Earnings 0.208
VALUE & RETURNS
 Economic Value Added 0.04
 Return On Assets (ROA) 5.691 %
Return On Assets QoQ 12.47 %
Return On Assets YoY -8.783 %
Return On Assets IPRWA high: 5.765 %
COCO: 5.691 %
mean: 1.07 %
median: 0.321 %
low: -7.006 %
 Return On Capital Employed (ROCE) 8.077 %
 Return On Equity (ROE) 0.077
Return On Equity QoQ 13.523 %
Return On Equity YoY -6.258 %
Return On Equity IPRWA high: 0.133
COCO: 0.077
mean: 0.03
median: 0.011
low: -1.182
 DuPont ROE 7.971 %
 Return On Invested Capital (ROIC) 6.88 %
Return On Invested Capital QoQ 27.857 %
Return On Invested Capital YoY -154.118 %
Return On Invested Capital IPRWA high: 7.264 %
median: 7.264 %
COCO: 6.88 %
mean: 6.23 %
low: -12.05 %

Six-Week Outlook

Momentum indicators favor the continuation of the recent uptrend: a strong ADX with rising DI+ and a bullish MACD cross support further gains in the near term. Price trading above short- and long-term moving averages reinforces upside bias; however, the positive MRO and an RSI peak-and-reversal raise the probability of a measurable pullback toward short-term moving averages or the WMDST valuation reference before a renewed leg higher. Given robust liquidity, low leverage, and active brand marketing through athlete partnerships and experiential pop-ups, expect the stock to trade with asymmetrical swings—upside continuation remains likely, punctuated by intermittent retracements that could offer consolidation for the trend to extend.

About The Vita Coco Company, Inc.

The Vita Coco Company, Inc. (NASDAQ:COCO) develops and distributes a wide range of natural beverages, with a primary focus on coconut-based products. Established in 2004 and headquartered in New York, the company has positioned itself as a leader in the coconut water segment, offering products rich in natural electrolytes and known for their hydrating benefits. Vita Coco’s product line extends beyond coconut water to include coconut oil, coconut milk, and innovative beverages such as Runa, a plant-based energy drink, and PWR LIFT, a protein-infused fitness drink. They also market packaged water under the Ever & Ever brand. These products are available through various distribution channels including club stores, supermarkets, convenience stores, e-commerce platforms, and foodservice providers, ensuring broad market reach. The company maintains a robust presence across the United States, Canada, Europe, the Middle East, Africa, and the Asia Pacific. Vita Coco emphasizes sustainability and quality in its operations, aligning with the growing consumer demand for healthier lifestyle choices through natural hydration solutions.



© 2025 WMDST — The World’s Most Dangerous Swing Trader. All rights reserved.